Travel Alberta announces 2014 Alto Award Finalists

The 2014 Alto Awards will be presented in nine categories at the Alto Awards Gala on October 20 at The Fairmont Banff Springs in conjunction with the Travel Alberta Industry Conference, October 19-21. The awards are determined by an independent evaluation team of industry volunteer judges.

The 2014 Alto Ambassador Award, recognizing an exceptional Albertan who has made an outstanding contribution to the Alberta tourism industry, will be presented at the gala to Grant McCurdy of Edmonton.

The 2014 Alto Award finalists are:

Alberta Pride: (Sponsored by Legislative Assembly Office of the Alberta Legislature)
Alpine Village Resort, Jasper
Calgary Tower, Calgary
Sierra West, Lundbreck

Collaborative Tourism: (Sponsored by Calgary Stampede)
Alberta Southwest Regional Economic Development – “Southwest Connect” Regional Wi-Fi Network, Pincher Creek
Calgary Sport Tourism Authority, Calgary
Tourism Canmore Kananaskis – “Canmore Uncorked Festival,” Canmore

Marketing Excellence (Budget up to $10,000): (Sponsored by Foundry Communications)
Edmonton Regional Tourism Group – “Get Outta Town,” Parkland County
Hotels Red Deer – “Centennial Online Campaign,” Red Deer
MagicBus Tours Ltd., Edmonton

Marketing Excellence (Budget $10,000 – $50,000): (Sponsored by Calgary Hotel Association)
Banff Lake Louise Tourism – “ Facebook Campaign,” Banff
Jasper Pride Festival – “2014 Campaign,” Jasper
Royal Tyrrell Museum – “Welcome to Dinosaur Country,” Drumheller

Marketing Excellence (Budget over $50,000): (Sponsored by Edmonton International Airport)
Calgary Stampede – “What Kind of Champion are You?” Calgary
Edmonton Tourism – “2013/2014 Winter Campaign,” Edmonton
Heritage Park – “Escape Today,” 50th Anniversary, Calgary

Marketing Partnership: (Sponsored by Check In Canada)
Conseil de développment économique de l’Alberta – “La Petite Seduction TV Show,” Canmore
Edmonton International Airport – “Icelandmania!” Edmonton
Heritage Park – “Escape Today,” 50th Anniversary, Calgary

Service Excellence: (Sponsored by Via Rail)
Alpine Village Resort, Jasper
Discover Wildlife Park, Innisfail
Northlands, Edmonton

Sustainable Tourism: (Sponsored by Parks Canada)
The Banff Canoe Club, Banff
Catch & the Oyster Bar, Calgary
Medalta, in the Historic Clay District, Medicine Hat

Tourism Media: (Sponsored by Northlands)
Crai S. Bower – “Excellence in the Canadian Rockies,” American Way
Katharine Fletcher – “Experiencing Alberta’s Cowboy Trail,” Youngatheartnewspaper
Jill K. Robinson – “Canmore’s Can-Do Spirit,” San Francisco Chronicle

Congratulations to our 2014 Alto Award Finalists!