Roger Brooks – Community Assessment of Okotoks


Roger Brooks, an expert in the fields of tourism, community branding, downtown development, and destination marketing, will speak about developing Okotoks’ downtown.

Get a look at Okotoks through the eyes of our visitors…

Okotoks landlords, businesses and property owners in the downtown core are invited to hear Roger Brooks, an expert in the fields of tourism, community branding, downtown development, and destination marketing, as he shares insights and tips on how to increase local and visitor spending through tourism and downtown development right here in Okotoks!

Community Assessment of Okotoks

RPAC (Rotary Performing Arts Centre, 3 Elma St. E)

Thursday, August 28, 2014

8:30 AM to 11 AM (light refreshments will be served)

Cost: FREE!

RSVP at:www.okotoks.ca/OK-Community-Asst.aspx

Deadline: August 21, 2014

The presentation will include relevant and specific information from a Community Assessment of Okotoks, including:

  • First impressions
  • Lasting impressions
  • Business mix
  • Signage
  • Local attitude
  • Beautification
  • Ease of getting around
  • Things to see and do
  • Branding
  • How the area stacks up against the competition
  • Suggestions, tips and tricks that can bring spending to the area

Roger Brooks and his team inspire people to see the possibilities. They’ve helped nearly 1,000 communities in North America and are masters at getting people to work together and at finding those special qualities that set places apart.

Learn how Okotoks has the potential to become an outstanding destination – for business,residents and visitors. Information presented will help us move beyond old-model strategic plans and feel-good generic marketing to find smart, practical solutions for success that lasts.

To learn more about community assessment, please click the link under the sponsors/partners area.

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